Written by

Frank Aneke

15 Pros of Advertising on Job Boards: (Series 1)

Brief Overview: Hiring new employees can be time-consuming and finding the right candidate that could fit into an employer’s workplace culture can even be more challenging to say the least. To fill vacant roles, many employers resort to advertising on job boards to attract qualified candidates while others outsource the hiring to recruitment agencies. To gain further insights into these two recruiting options, I invite you to join us as we embark on 5-part weekly series on advertising on job boards versus contracting a recruitment firm.  In this edition, we will examine the pros of advertising on job boards.

Here are 15 Pros for Advertising on Job Boards:

1. For employers, job boards offer a cost-effective alternative to traditional recruiting methods like print advertising or hiring recruitment agencies.
2. Most job boards have features that allow job seekers to set up alerts for new job postings in their field, saving them time and effort in their job search.
3. Some jobs boards offer employers smart tools such as technology that can identify qualified candidates and invite them to apply for advertised position.
4. Advertising on job boards enables employers reach a wider audience of job seekers who may not be familiar with their company.
5. Job boards gives employers access  to active candidates searching for jobs. In some cases, these active candidates could be excellent fit for the advertised job openings.
6. With job boards, job seekers can conveniently search for jobs in their preferred field, filter search results based on their preferences, and apply to multiple jobs with few clicks.
7. Employers can post job openings on multiple job boards, increasing the visibility of their job postings and making it more likely they could find qualified candidates.
8. Another key advantage of job board is that it provides employers with constant online presence to a very large audience including prospective candidates overseas as well.
9. Most job boards offer employers job promotions, but this often comes at an additional fee and may require extra marketing tasks.
10. Job boards provide introductory platform where employers and employees connect virtually and potentially start employment relationship that could last for years.
11. With job boards, job seekers can create profiles, upload resumes, and search for jobs based on specific criteria such as location, industry, and salary range.
12. A number of job boards offer additional features such as resume writing services, career advice, and networking opportunities.
13. Many job boards have features that allow employers to filter and screen applicants, making it easier to find the right fit candidate for their business.
14. For job seekers, job boards are free to use and many offer low-cost premium features.
15. Some job boards have artificial intelligence backed intuitive dashboards that give employers access to analytics and valuable data on candidates suitability for advertised positions.

These are 15 pros of advertising on job boards. For every employer that uses job boards, each has unique experience and different outcome for each job posting. Having said that, recent report from Jobs and Skills Australia indicated that over 70% of employers in Australia use job boards to meet their hiring needs. Thanks for reading my blog.

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In next edition, we will examine the Cons of Job Boards: Watch this space!!